Method Studios

Interesting articles from our world and beyond.

Method debuts augmented reality Great Indoor Easter Egg Hunt to keep kids engaged over Easter

With Easter weekend approaching in New Zealand as the entire nation stays home under a level four lockdown, it’s safe to say that this holiday won’t look like previous holidays.

Bite 1st Jun 2020

Global campaign throws a lifeline for NZ screen production


Companies from Netflix to Mastercard are rethinking how customers interact with their products.

Bite 12th May 2019

Dreams of a clean future to light up the Harbour Bridge


From impossible to possible: How Method is reimagining experiences using tech

Digital-led creative agency Method is doing things you could only imagine. Much like what Disney does with its Imagineering Team, Method is a New Zealand company that specialises in fusing storytelling with tech to create awe-inspiring experiences.


Best of the Best - Ahi Ka Tours features in Idealog



Here's our idea for the Idealog Wool Challenge where we were sent a box of very raw wool fibre and tasked with recreating an everyday object using wool.

Bite 17th Sep 2018

Squawk's Journey launches for Conservation Week


We help launch Nespresso's 360 experience in NZ

Bite 7th Sep 2018

Sustain-a-city game for WSP Opus is a hit


Rules of engagement: Sam reflects on 15 years of digital storytelling

All we ever set out to do was to create a genuine connection, make digital the hero and make sure people realised the value and power technology could have in bringing stories to life.


Take a sneak peek at the Secret World of Butterflies exhibition


AR and VR is the new reality for creating immersive experiences to share our culture and stories.

I was recently honoured to be invited to speak at the AIS Media Summit in New Delhi, India. The broadcasting industry is exploring new ways of sharing and telling stories...

Bite 15th Jun 2018

Secret life of butterflies: How Method helped Auckland Museum's exhibition soar


Idealog's Design Event features Sam Ramlu, Carin Wilson, Blunt Umbrellas and more

Bite 26th Apr 2018

Insights from the Auckland Virtual Tours project features in FWA today


What is it that connects people to place? - OFF GRID 2018

With more and more people choosing to live in cities what makes cities experiential? OFF Grid explored the city through people, story, culture and brand, and asked…what is it that connects people to place?


What's keeping Sam up at night?


The Boy and the Lemon features at NZ Festival, Wellington, 2018

Method was invited to showcase our internationally renowned AR/VR experience – The Boy and the Lemon – at ProjectR, Wellingon during Aotearoa’s leading celebration of cutting-edge culture, NZ Festival 2018.

Bite 9th Apr 2018

Two in two months! Another FWA - this time for The Boy and the Lemon.


An FWA for our Virtual Tours app!

Bite 16th Jan 2018

One News covers our innovative new tourism app



Pushing the boundaries of traditional Maori tourism offerings, Ngati Whatua Orakei is embarking on a ground-breaking high-tech venture with the launch of an augmented reality (AR) walking tour of Takaparawhau, Bastion Point.


MD Sam Ramlu on the all star panel at NZGDC


Who you gonna call? Maybe me...

We try The Void Ghostbusters: Dimension in New York city.

Bite 10th Jan 2018

The year that was and the years to come


Virtual Reality for brands

Bite 3rd Sep 2017

How VR is helping the next generation pick their future career path


NZ Children's story to feature at prestigious AR and VR festival in New York

Augmented and virtual reality (AR/VR) retellings of James Hurman’s The Boy and the Lemon will be in the global spotlight at The Future of Storytelling, the world’s leading immersive storytelling event, held in New York in October.


QMS does VR


Tech for tech’s sake

Remember Pokemon GO? The success of this augmented reality juggernaut soon prompted requests for a similarly groundbreaking idea, which is a little like asking an author to write another Harry Potter, or suggest TVNZ whip up another Breaking Bad....

Bite 3rd Sep 2017

Reality Check with Method & M Theory MD Sam Ramlu


Newsroom features Method and Star Wars museum

Bite 25th Apr 2017

Sam and Euge are guest speakers at upcoming Screen Edge Forum


World-first Virtual Reality Personality Profiler developed by NZ agency

A world-first virtual reality experience to help prospective university students choose their course of study has been developed by Auckland-based virtual and augmented reality (VR and AR) specialists M Theory for Torrens University Australia.


Silver at the NZDM Awards for our work for State!


Press Release: Method launches specialist augmented and virtual reality arm - M Theory

Auckland-based creative agency, Method, has launched M Theory - a specialist augmented and virtual reality (AR and VR) arm - to keep up with client demand and further invest in the technology.

Bite 26th Jan 2017

CSSDesignAwards names Method as finalist in DOTY


NZ Herald features Method - Top Tips for Small Business

Bite 19th Jan 2017

Method scoops 5 Awards at the VEGAs!


The complete guide to Virtual Reality

It's the BBC's complete guide to VR.


Secret Santa Service - it's that time of year again!


How to stay real in a virtual world

This amazing $30b world is fantastic to be a part of, and you can do wonders for your brand when you keep it real for your audience.

Bite 16th Oct 2016

Born Fighters wins Bronze at Best Awards


Method feature in NZ Herald

Bite 3rd Sep 2016

One News covers AR/VR Garage


It's the year for trends reports - here's ours

Seems like everyone’s publishing a Trends Report this year so we thought we’d play fortune teller as well and predict what that cookie holds for the year.


Born Fighters a Finalist


Virtual and augmented reality - the next generation of storytelling

For countless millennia, in fact since the beginning of mankind we’ve been telling stories. Stories passed down from generations, from the believable to outlandish, fact to fiction. Mediums ranging from rudimentary drawings and campfire stories to books, radio, film, TV, gaming and now online. Stories are a fundamental part of our culture, they tell who we are and what makes us human.

Bite 5th Aug 2016

Seven Sharp Interviews our MD - Sam Ramlu


Our Unitec VR Experiment